introduce your potential business

In your main discussion post, introduce your potential business opportunity or chosen company (My company is, Lush, Ltd – Lush Cosmetic). Describe the general industry and market domain of the business opportunity or company. In doing this, here are some directions to guide your answer:
• Describe the purpose of your company, its reason for existence in the marketplace, and other general information about the organization, operations, marketing, finance, and technology.
• Discuss some of the key factors of the market domain that you discovered in your research that affect your company.
• Discuss briefly how these factors affect the marketplace and impact your company (these key factors should represent a variety of factors and not just one source, such as technology or changes in supply of natural resources).

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